J&B Whisky

Okio-Studio
OKIO-STUDIO & MNSTR AGENCY

Directed by: MATHIEU VAN EECKHOUT

Produced by: ANTOINE CAYROL

Post Production: Okio-Studio

J&B Whisky

French ad agency MNSTR and Okio-Studio delved into the virtual reality world for brand J&B whisky, produced by Moët Hennessy Diageo, with the creation of the “J&B Rare Stories” campaign. The four-episode saga is the first graphic web series to feature a 360-degree virtual reality experience using the latest in graphic design and technology. As an agency specializing in storytelling, MNSTR wanted to focus on developing the experience to better express J&B whisky’s atypical personality, know-how and unique history.

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